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Founders of EasySEO tool debate whether to expand AI-powered SEO reporting or pivot away from a declining market

Hacker NewsApr 2, 20261 min read
Founders of EasySEO tool debate whether to expand AI-powered SEO reporting or pivot away from a declining market

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3 Key Points

  1. Two founders built EasySEO, an AI tool that generates prioritized SEO roadmaps in 15 minutes, with SEO consultants reselling reports for thousands after purchasing them for $99

  2. The creators admit they built the tool without SEO expertise, experimenting with AI capabilities to handle data-heavy analysis at scale

  3. Founders are conflicted on strategy: either double down on automating tedious SEO reporting work or abandon the space if SEO is declining

  4. The tool exemplifies Marc Andreessen's concept of AI excelling at the 'messy long tail' of repetitive work that causes human fatigue, performing analysis beyond human capacity in short timeframes

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