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Newell Brands gives internal audit a seat at the AI table, says Keri Tracy

Newell Brands gives internal audit a seat at the AI table, says Keri Tracy

3 Key Points

  1. What happened

    Keri Tracy, VP and chief audit executive at Newell Brands, told theCUBE that audit has a seat at the table for any major AI implementation, which she called probably unique to her company.

  2. Why it matters

    Newell adjusts AI deployment speed by risk — customer order-status agents can advance faster than fixed-asset-accounting agents, which need closer attention to financial controls, according to Tracy.

  3. What to watch

    The test is whether bringing employees doing the work into change efforts, as Tracy advocates, holds up across deployments; she cited 'lean before AI' and Six Sigma techniques applied before layering in AI.

WHO IT HITSThis lands hardest on internal audit and finance-controls teams at consumer goods companies, who face pressure to sign off on AI rollouts; Tracy's account suggests audit involvement can set how fast those deployments move.

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Context & Analysis

Newell Brands is a consumer goods company, and its chief audit executive, Keri Tracy, is describing an arrangement in which auditors combine governance responsibilities with process optimization. Her claim that audit has a seat at the table for any major AI implementation, and that this is probably unique to her company, is the notable part: she says that at other companies she has worked at, getting audit into that position was very challenging. That contrast is the context for the rest of her comments.

The substance behind the seat at the table is risk-tiered deployment. Newell adjusts how fast it moves based on the risk involved, so customer order-status agents can advance faster than fixed-asset-accounting agents, which require closer attention to financial controls. Alongside that, Tracy describes internal audit as a bridge between business teams and technology specialists, and she insists that employees doing the work should help shape changes, with room to question proposed approaches. Her stated method — 'lean before AI,' applying lean and Six Sigma techniques to a process before adding AI on top — is meant to keep that process discipline in place.

The stakes here hinge on whether audit's early involvement actually shapes how fast AI moves through the business, or simply documents it afterward. Tracy's warning that a lot of transformations fail because they don't bring the people along suggests she sees the human side as the deciding factor. For audit and finance-controls teams at other companies, the question is whether they can obtain the same early role Tracy describes — she suggests that has been difficult elsewhere.

FAQ
How does Newell Brands decide how fast to deploy AI?
It adjusts deployment speed to the risks involved, according to Keri Tracy. Customer order-status agents can advance faster than fixed-asset-accounting agents, which require closer attention to financial controls.
Where did Keri Tracy say this?
She spoke with theCUBE Research's Krista Case and co-host Alison Kosik at Workiva's Amplify event, in an exclusive broadcast on theCUBE, SiliconANGLE Media's livestreaming studio.
What is Newell's approach before applying AI to a process?
Tracy says she tells her company to 'lean before AI.' In practice, that means applying lean and Six Sigma techniques to the work on a process before layering AI on top of it.
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