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Sign up free →Duolingo (DUOL) tripled in value by May 14, 2025, then lost 80% of that peak value by April 22, 2026, as investors panicked over AI-powered competitors like DeepSeek LLMs (large language models — AI systems that generate text) and the company's stated shift to prioritizing user growth over near-term profits.
Unlike machine-translation tools (Google Translate, DeepL) that AI can handle well, Duolingo still dominates professional language learning where fluency and nuance matter — doctors, patent lawyers, and serious businesses cannot rely on AI for mission-critical translations. Meanwhile, Duolingo itself now uses AI to explain mistakes and power conversations in its premium Max subscription tier, turning the perceived threat into a competitive advantage.
For long-term investors, the sell-off created a pricing anomaly: Duolingo trades at 12.5× trailing earnings and 13.4× free cash flow — valuations normally reserved for slow-growth or failing companies — despite growing Q4 2025 revenue 35% year-over-year and maintaining a 40% net profit margin. At these prices, the company appears undervalued relative to its financial health.
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