
What happened
More than one million people clicked LinkedIn's 'seems like AI slop' button in the first two weeks of its launch, according to Chief Product Officer Hari Srinivasan. Members are seeing 40% fewer views on posts classified as AI slop compared to a few weeks prior.
Why it matters
LinkedIn is fighting AI-generated content that analysts say is flooding online spaces. A July analysis by AI detection startup Pangram flagged LinkedIn as 'the most AI-saturated platform,' with more than 40% of its longform posts being completely AI-generated, and LinkedIn posts accounting for nearly two-thirds of content Pangram flagged as AI.
What to watch
LinkedIn will expand profile and page verification and remove the 'enhance your post' AI editing feature, replacing it with a proofreading tool. Srinivasan acknowledged 'we have more to do to ensure LinkedIn remains a place where you can find real people & real perspectives.'
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LinkedIn's new button is one response to a broad industry problem. The article notes the 'dead internet theory' has gone mainstream as agentic AI floods online spaces, and data now supports it. Cloudflare reported that in April, web traffic from AI surpassed human traffic for the first time, with bots accounting for 61.9% of search requests as of Tuesday. A Pew Research Center study found 10% of 10,000 webpages collected in July 2026 showed significant signs of AI authorship, up from about 2% five years ago.
Other platforms are taking similar action. Spotify removed 75 million bulk uploads and duplicate songs over the last 12 months. Substack partnered with Pangram to launch an AI-detection feature. The stakes are clear from Digg, which shut down its app and laid off staff in March after being overwhelmed by bot spam that its CEO said arrived with 'scale, sophistication, and speed' they didn't anticipate. LinkedIn's more than 1.3 billion registered users make it a high-stakes battleground for keeping content credible.
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