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NEC's AI lesson: fix the "excuse culture" first, then data

NEC's AI lesson: fix the "excuse culture" first, then data

3 Key Points

  1. What happened

    NEC's Kei Noguchi described how employee engagement fell to 19%, with 8 in 10 staff saying they wanted to leave, and said the turnaround started by ending a "culture of excuses" and unifying scattered internal data.

  2. Why it matters

    The account suggests AI adoption stalls when staff argue from different facts, so consolidating data and shared assumptions may be the real prerequisite rather than the technology itself.

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Context & Analysis

NEC's account ties a severe business slump — falling sales and profit, a withdrawn midterm plan, and engagement at 19% — to an internal habit of hiding inconvenient facts behind conveniently sliced data. Noguchi frames the response as organizational rather than technical: getting everyone to argue from the same facts. That required unifying data scattered across the company, which NEC pursued first by sharing management data and then by visualizing the large volume of transaction data from daily sales activity. Only after that groundwork does the Adachi Ward example appear, where the ward started from the goal of a crime-prevention dashboard, worked backward to the data it needed, and enabled staff to use AI dialogue to draft locally grounded measures. Read together, the two cases suggest the sequencing — purpose, then data readiness, then AI — is the point NEC is making, though the piece offers no measured results from the ward's dashboard.

FAQ
Why did NEC focus on culture before technology?
Kei Noguchi said a "culture of excuses" had spread inside NEC, where people used subjective or self-serving data to hide inconvenient facts. He said changing employee mindsets and organizational culture was the first step toward data-driven management, ahead of using technology.
What did Adachi Ward actually build with AI?
It built a crime-prevention dashboard. Working backward from the goal, the ward identified the data it needed, prepared the environment, and set up a way for staff to talk with AI and derive policy ideas rooted in local characteristics.
What concrete change did NEC make to its data?
After sharing management data, NEC moved to visualize the huge volume of transaction data generated by daily sales and other activities, aiming to unify data scattered across the company.

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