AIToday
AI Business & IndustryITmedia AI+Published: Aug 24, 2026, 16:01 JST

Salesforce and rivals launch AI cost tracking tools

Salesforce and rivals launch AI cost tracking tools

3 Key Points

  1. What happened

    Salesforce's MuleSoft Omni Gateway and IBM's Apptio AI Value & ROI were announced to manage AI usage costs, with IBM's tool launching by September 2026.

  2. Why it matters

    AI usage costs rise with more use, making ROI hard to justify; these tools help companies track spending and outcomes to avoid budget overruns.

  3. What to watch

    Apptio AI Value & ROI measures costs against business outcomes, while MuleSoft Omni Gateway manages traffic and tokens for AI APIs.

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Context & Analysis

Companies are adopting AI agents but find costs rise with usage. Salesforce and IBM have responded with new tools to manage these expenses. The goal is to link AI spending to business outcomes, helping firms justify investments and avoid negative ROI cycles. This marks a shift from simple usage tracking to cost management tied to results.

FAQ
What does Apptio AI Value & ROI do?
It tracks AI-related spending against possible business outcomes. It was announced by IBM on August 18, 2026, and launches by September 2026.
How does MuleSoft Omni Gateway help with AI costs?
It manages traffic and tokens for AI APIs to control costs. It was introduced by Salesforce on August 17, 2026.

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