Plaud One earbuds record calls and take notes with an AI agent.
Their case has an eSIM for remote control.
Plaud has over 2.5 million users and $100 million annual revenue.
What happened
Plaud, which has over 2.5 million users, has launched Plaud One, earbuds that record calls and use a case to record in-person conversations. The case supports an eSIM, letting users control Plaud's AI agents remotely without a phone or computer.
Why it matters
Plaud is betting on its AI software to stand out from rivals like Viaim and Anker, which already sell similar earbuds. The AI agent can connect to tools like Gmail, Google Calendar, Notion, and Slack to write follow-up emails or create documents, a feature that software note-takers like Granola and Fathom already offer.
What to watch
The Plaud One is a limited trial run, priced at $249 for pre-order, shipping in the fourth quarter of 2026. Buyers get 300 minutes of free transcription per month, with additional plans from $8.33 per month, and $200 in credits for upcoming agentic tasks.
Ask the AI about this article →
Plaud's launch comes as hardware makers flood the market with AI note-taking devices, from pendants to pucks. The company has gained traction with over 2.5 million users and claims $100 million in annual recurring revenue, but faces intense competition, including from YC-backed Pocket, which has also hit that revenue milestone. By adopting the earbuds form factor, Plaud hopes to make an always-ready AI interface that is social acceptable and private. The eSIM-enabled case extends control beyond the phone, but the limited run suggests the company is testing demand before committing fully.
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