ProEnergy's IVAN taps $15 trillion AI buying market

What happened

ProEnergy Supply launched IVAN, a patent-pending AI procurement network that makes distributor data—including negotiated pricing, credit terms, inventory, and manufacturer relationships—machine-readable and visible to AI agents. More than $1 billion（約1600億円） in distributor revenue is already under LOI or binding agreement with the company, and charter membership is open ahead of a Q4 2026 production launch.

Why it matters

Gartner predicts that by 2028, 90% of B2B buying will be intermediated by AI agents, moving more than $15 trillion（約2400兆円） through AI agent exchanges. Independent distributors using manual processes for pricing and rebates are invisible to these agents and risk being bypassed entirely, while large competitors have already invested billions in closed agentic systems. IVAN lets independent distributors compete by surfacing their unique relationships and commercial advantages directly to AI buyers.

What to watch

IVAN deploys under each distributor's own brand, with PES taking only a small transaction fee—distributors pay only when they earn an order. The company has filed 49 patent claims in early 2026 and secured an exclusive partnership with Google-backed OpenSolar, which serves more than 28,000 U.S. solar professionals. Charter membership is now open for distributors in electrical, solar, plumbing, HVAC, and related verticals.