Google Search's AI Mode lets users ask specific questions to plan thrift shopping outings, such as finding vintage jerseys in a location with nearby gluten-free dining options.
Google Lens allows shoppers to photograph items in thrift stores to browse visual matches, learn about designers and eras, and check resale prices online to assess rarity.
Circle to Search on Android phones lets users circle items while scrolling online to find similar styles, prices, and retailers; follow-up questions can refine results (e.g., "What are similar styles with a '90s vibe?").
Virtual Try-On and Lens also help users photograph their own closet items to determine resale value and identify potential buyers, supporting secondhand sales.
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