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Large Language ModelsAI Business & IndustryAI Watch (Impress)Published: Oct 30, 2026, 10:01 JST

Meta launches Muse AI agent in Japan, from 月2,799円

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Meta launches Muse AI agent in Japan, from 月2,799円

3 Key Points

  1. What happened

    Meta's Muse AI agent is now available in Japan via smartphone and web apps, logging in with a Meta account; it works autonomously in the cloud, and a free weekly token allowance is included, with paid plans from 月2,799円 and an invite-code bonus of 10億トークン as of 2026年10月.

  2. Why it matters

    Unlike a chat tool that answers on the spot, Muse keeps working in the background, remembers what users ask about, and builds reusable apps, so busy non-technical users can hand off research and planning tasks they lacked time to do by hand.

  3. What to watch

    Paid upgrades start at 月2,799円 on the web app and 月3,499円 on the Android app.

WHO IT HITSEveryday consumers and busy professionals in Japan who want AI to handle shopping research, trip planning, and habit-building without detailed instructions may find Muse useful.

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Context & Analysis

Muse is positioned as an agent rather than a chatbot: instead of answering only when asked, it runs tasks in the cloud and keeps a feed of information matched to what the user has shown interest in. That design shows up in the examples Meta gives, such as compiling candidate products into a table, drafting a detailed travel plan, or reading Gmail and Google Calendar to surface tasks.

The fitness example goes further. Given a current weight, height, and a goal of losing 2kg in a month, Muse proposed a training plan and a schedule that notifies the user on training days, then added an animation explaining exercises and a timer so the program can be followed in order. Outputs like these are saved automatically as artifacts, which the user can reopen whenever needed.

The service is available in Japan and uses existing Meta accounts for login, with a free weekly token allowance and paid upgrades from 月2,799円. An invite-code offer of 10億トークン is also in place as of 2026年10月.

FAQ
How much does Muse cost?
There is a free weekly token allowance. Beyond that, paid plans start at 月2,799円 on the web app and 月3,499円 on the Android app.
What can Muse do that a normal AI chat can't?
Muse works autonomously on complex tasks without detailed instructions, remembers user interests to fill a feed, and can build web apps as artifacts.
How do I log in to Muse?
You sign in with the Meta account you use for Facebook or Instagram.
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