How do I start chatting with a Business Agent?

You can start talking with a Business Agent if a business that has created one appears in a response from ChatGPT.

How does OpenAI verify that an agent represents a business?

Companies can claim their organization and get verified through a feature called Business Hub. OpenAI isn't sharing specifics about its verification methods because there are different methods for different businesses, VP of monetization Benji Shomair said.

Will Business Agent chats mix with my main ChatGPT conversation?

OpenAI says chats with Business Agents will be clearly labeled and separate from your main ChatGPT conversation.

Large Language ModelsAI Business & IndustryThe Verge AI27m agoNov 11, 2026, 04:00 JST

ChatGPT launches verified Business Agents in US beta

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3 Key Points

What happened
OpenAI is rolling out verified 'Business Agents' in ChatGPT for eligible US e-commerce and online service businesses, part of a suite of business-focused features announced in beta.
Why it matters
Businesses can set an agent's instructions and context so it answers customer questions, including comparisons between products, and those chats are clearly labeled and kept separate from the main ChatGPT conversation.

WHO IT HITSE-commerce and online service businesses in the US that sell through discovery channels may get a new way to answer customer questions inside ChatGPT, while shoppers compare products and ask follow-ups in a labeled chat.

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Context & Analysis

OpenAI is framing the launch as an early step in bringing businesses more deeply into ChatGPT. The company says it is starting with the foundations: accurate business information, useful insights and conversations that help people make informed decisions. Beyond the chat itself, businesses will be able to claim their organization and get verified through Business Hub, which OpenAI says will also show insights such as mentions in ChatGPT responses and top discovery topics where their business pops up. Benji Shomair, VP of monetization, told a press briefing that OpenAI isn't sharing specifics about verification methods because they differ by business. Looking ahead, OpenAI says it will explore more ways for businesses to connect with customers, directly or through agents and in ChatGPT and beyond, with the stated goal of making ChatGPT more useful for people making decisions and giving businesses new ways to participate and grow.

FAQ

How do I start chatting with a Business Agent?: You can start talking with a Business Agent if a business that has created one appears in a response from ChatGPT.
How does OpenAI verify that an agent represents a business?: Companies can claim their organization and get verified through a feature called Business Hub. OpenAI isn't sharing specifics about its verification methods because there are different methods for different businesses, VP of monetization Benji Shomair said.
Will Business Agent chats mix with my main ChatGPT conversation?: OpenAI says chats with Business Agents will be clearly labeled and separate from your main ChatGPT conversation.

The Verge AIRead Original Article

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Also reported by TechCrunch AI

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