What happened
YouTube is adding a "Made with AI" label to tracks "altered or fully generated" using AI, starting today in the YouTube Music app and expanding to the main app later.
Why it matters
Listeners get disclosure when they tap the label on the player page, while music partners who don't disclose AI use may still be flagged through "other signals."
WHO IT HITSMusic labels and distributors uploading to YouTube Music now face a disclosure step for generative AI use, while listeners gain a tappable label showing when AI played a significant role in a track.
Summaries like this, in your inbox every morning.
YouTube's label arrives as music platforms take increasingly different approaches to AI-generated tracks. Spotify launched a voluntary AI label earlier this year and said it wouldn't recommend songs from "AI personas," while Apple Music is reportedly getting an AI tag. Others have gone further: Deezer added a switch for filtering out AI tracks, and Bandcamp banned AI music outright earlier this year.
YouTube's approach leans on its existing video labeling system, applying the same principles across YouTube. The label starts in the YouTube Music app and expands to the main YouTube app later. Rather than relying only on partner disclosures, YouTube says it is teaming up with music partners and using its own detection tools, and may use "other signals" when a partner doesn't disclose AI use.
For listeners, tapping the label on the player page opens a menu with more information. According to YouTube, the goal is to give viewers and listeners clarity about the music they hear.
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