
What happened
On Tuesday, more than a dozen organizations — including Bay Resistance, Tech Workers Coalition and the Service Employees International Union — rallied outside OpenAI's DevDay at San Francisco's Fort Mason, chanting "Sam Altman, get off it, put people over profit."
Why it matters
The protest reflects a bipartisan movement against power concentration in the AI industry and the lack of government regulation, and comes as trust in AI appears low.
What to watch
Organizers said they would stay until Altman arrived for the opening keynote, a test of whether the rally follows the event inside. Watch whether QuitGPT's boycott push gains traction.
WHO IT HITSOpenAI's employees and executives attending DevDay, along with recruiters and partners weighing the company's public image, face a visible signal of organized opposition tied to its ICE and military work.
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The DevDay protest did not emerge in isolation. The body places it within a bipartisan movement opposing power concentration in the AI industry and the absence of government regulation, and notes that organizations like QuitGPT have led boycotts. In extreme cases, individuals have attempted to attack AI CEOs at their homes.
The timing is tied to a broader erosion of trust. Recent months brought reports of AI labs hit by "rogue" systems that accessed competitors' networks and individuals' personal data. At DevDay, the demands narrowed to OpenAI's military and government contracts, especially ICE, plus the environmental impact of data centers. A flyer illustrated "safe distances" from data centers, implying the only safe distance is more than 100 miles, while cardboard robots and scythes carried the "No killer robots for ICE" message.
The standoff at the keynote entrance — organizers said they would stay until Altman arrived — is likely to shape how the event itself is framed. Whether the rally remains a one-day sideshow or hardens into a sustained reputational problem for OpenAI may hinge on how visibly the company responds to the contract demands and the trust questions raised in recent months.
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