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RoboticsAutonomous DrivingAI Business & IndustryAI Watch (Impress)Published: Oct 9, 2026, 19:01 JST

第一交通産業 and NTTモビリティ tie up on autonomous regional transport

第一交通産業 and NTTモビリティ tie up on autonomous regional transport

3 Key Points

  1. What happened

    Daiichi Koutsu Sangyo and NTT Mobility signed a partnership on October 8 to test and deploy autonomous vehicles, mainly in the Daiichi group's taxi and shared-taxi service areas.

  2. Why it matters

    NTT Mobility will handle vehicle selection, procurement, introduction and operation, drawing on NTT Group's autonomous-driving technology and regional network, which could shape how local governments address transport gaps.

  3. What to watch

    The two companies will pick priority areas in Kyushu, aiming for autonomous-driving demonstrations in fiscal 2027 and social implementation in fiscal 2028.

WHO IT HITSLocal governments and regional transport operators in Kyushu, along with the taxi and shared-taxi drivers and dispatchers working in Daiichi Koutsu Sangyo's service areas, are the first groups this lands on. Municipal officials elsewhere may watch whether the model can be replicated.

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Context & Analysis

The agreement leans on two different sets of assets. Daiichi Koutsu Sangyo brings its taxi and shared-taxi operating areas, where the vehicles would actually run, while NTT Mobility brings NTT Group's autonomous-driving technology and regional network. The plan is to work alongside local governments and regional stakeholders rather than launch as a standalone commercial service.

The stated goal is to build a new regional transport model and put autonomous vehicles on the road. The two companies say they will choose priority areas in Kyushu first, then look toward expanding a regional transport model nationwide in the future.

The concrete steps are laid out by fiscal year: demonstrations in fiscal 2027, followed by social implementation in fiscal 2028. What happens after that depends on how the Kyushu effort proceeds and whether local governments and other stakeholders in the region join in.

FAQ
When will the autonomous-driving demonstrations and rollout happen?
The companies plan autonomous-driving demonstrations in fiscal 2027 and social implementation in fiscal 2028, starting with priority areas selected in the Kyushu region.
What will NTT Mobility actually do under the agreement?
NTT Mobility will support everything from selecting and procuring autonomous vehicles to introducing and operating them, using NTT Group's autonomous-driving technology and regional network.
Where will the service be introduced first?
The two companies will select priority areas in the Kyushu region, focusing on the Daiichi Koutsu Sangyo Group's taxi and shared-taxi operating areas.
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