AIToday
AI Business & IndustryFortune AIPublished: Oct 23, 2026, 22:01 JST

Collective[i]'s Roy: AI missing from GDP until firms build, not cut

Send on LINE
Collective[i]'s Roy: AI missing from GDP until firms build, not cut

3 Key Points

  1. What happened

    Collective[i] founder Tuhin Roy argues AI is invisible in GDP and productivity stats because firms are still in phase one (backlog catch-up) and phase two (cost cutting), not phase three (building new products). He cites MIT’s Project NANDA finding that 95% of over 300 enterprise AI deployments in 2025 delivered zero measurable P&L impact.

  2. Why it matters

    If most deployments deliver no measurable P&L impact, the productivity gains that would show up in national accounts may be delayed until companies shift from cost cutting to building new products.

Not sure about something? Ask the AI

Questions and answers are published on this page.

Summaries like this, every morning.

Context & Analysis

Roy grounds his argument in a historical pattern. He recalls economist Robert Solow's 1987 line that the computer age was visible everywhere but in the productivity statistics, and notes it took another decade of investment before US productivity growth broke out. He applies the same lens to AI, pointing out that while enterprise spend on generative AI ran to $30 to $40 billion in 2025, the productivity statistics show almost nothing.

He also leans on the productivity J-curve framework from Erik Brynjolfsson, Daniel Rock, and Chad Syverson, which holds that firms first take productivity losses as they invest in unmeasured intangibles like process redesign and retraining, then post gains later. Roy argues that data center construction is one exception that does show up in GDP as private nonresidential fixed investment, with hyperscalers alone pouring more than $300 billion into data centers, chips, and grid capacity in 2025. But he says that spending reflects infrastructure build-out rather than the broader productivity gains from AI adoption.

The piece distinguishes between cost-cutting and building as phases of adoption. Roy contends that the real economic impact will come when companies stop optimizing existing processes and start using AI to create new products and markets, which he expects to happen by 2029 according to his forecast that the share of transformational deployments will rise from 5% to 50%.

FAQ
Why isn't AI showing up in GDP or productivity statistics?
Roy argues that most companies are still using AI to catch up on backlogs or cut costs, which improves output and lowers bills but does not register as new revenue or productivity growth in national accounts. He also points to MIT’s Project NANDA finding that 95% of over 300 enterprise AI deployments in 2025 delivered zero measurable P&L impact.
What does Roy say will trigger the productivity break?
The trigger is when leaders stop asking how to do the same thing cheaper and start asking what they would build with ten times more capacity, pointing more agents at growth rather than cost savings. He expects the share of transformational deployments to rise from 5% to 20% by end of 2027 and 50% by end of 2029.
Send on LINE

AI news that matters for your work, delivered every morning.

Pick your industry and the AI tools you use, and get news related to your work every day.

Free · 30 seconds with Google · unsubscribe anytimeWhat is AIToday? →

Ask AI

Ask AI anything about this article. The AI reads this article, earlier AIToday articles, and Wikipedia, and cites its sources. Q&As are published on this page for other readers too.

Questions and answers are published on this page.

Related Articles

Next articleAnthropic's Claude Fable 5.5 still unannounced, but Azure and reports fuel rumors