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AI Business & IndustryPR TIMES (AI)Published: Oct 28, 2026, 16:00 JST

AI coach, 埼玉新聞社 team up for Saitama AI training

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AI coach, 埼玉新聞社 team up for Saitama AI training

3 Key Points

  1. What happened

    AI coach, founded in 2024, and Saitama Shimbun, publisher of a daily paper since 1944, will jointly offer in-person AI training and adoption support to Saitama companies.

  2. Why it matters

    The tie-up pairs AI coach's training and development skills with the newspaper's ties to local firms, aiming to reach companies that lack staff, not technology, to grow.

WHO IT HITSSaitama-based companies, particularly smaller firms short on staff, gain access to hands-on AI training, while AI coach and Saitama Shimbun expand their client reach across the prefecture.

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Context & Analysis

AI coach was founded in December 2024 and provides AI adoption support, training, development, and data organization services. Saitama Shimbun has published its daily paper since 1944 and also runs digital news, publishing, and events, giving it credibility and business relationships within the prefecture.

The partnership builds on each side's strengths: AI coach contributes practical training and AI development know-how, while Saitama Shimbun contributes local company relationships and communication reach. The stated goal is to provide a one-stop path from experiencing AI to training staff and then developing and deploying tools.

A first workshop for Saitama Shimbun employees on July 30, 2026 tested the format, and the two firms plan to extend it to local companies and individuals. They also say they are considering partnerships with educational institutions to offer AI education programs before students enter the workforce.

FAQ
What is the main service offered?
The core service is in-person, hands-on AI training that uses each participant's actual work as the subject, with the goal of having staff improve their own work with AI.
Has any training already taken place?
Yes. The first AI workshop was held on July 30, 2026, at Saitama Shimbun for its employees, covering tasks such as report writing and information organizing.
Is training limited to Saitama companies?
No. The companies say training is available nationwide, including online, and they are accepting inquiries from companies across Japan.
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