DeepMind veterans launch robotics startup with learn-from-workers AI

What happened

Reimagine Robotics, founded by former Google DeepMind leaders including CEO Jonathan Scholz, emerged from stealth with robots that learn tasks directly from workers through demonstration and real-time correction—a process Scholz calls 'monkey-see, monkey-do.' The London and Sydney–based company, co-founded in April 2025, has already deployed robots in advanced manufacturing and electronics disassembly, and is now moving into a new fundraising phase.

Why it matters

The technology eliminates the need for specialist programmers when tasks or production processes change, letting factory workers themselves train robots on the job. This approach keeps workers central rather than replacing them, potentially opening robotics to smaller manufacturers who cannot afford custom programming. Early deployments show concrete productivity gains—Reimagine Robotics reduced prototyping time for new robot behaviors from roughly one day to around ten minutes, enabling faster workflow design.

What to watch

The company is entering a new fundraising round and planning to expand its team and deploy robots into more workplaces. It received pre-seed funding from venture capital firms Fly Ventures and firstminute capital, plus angel investors; the next phase will show whether each deployment makes subsequent ones faster and more reliable, as Scholz projects.